About Us

Artfully Wed (formerly Borrowed & Bleu) is brought to you by Zest for Life Media.


Artfully Wed is a wedding style blog and magazine for creative brides with an eye for aesthetics! We’re here to help you transform your wedding day into the masterpiece you’ve always dreamed of by providing inspiration, ideas & resources for planning your special day!

Erika Pitera is the editor-in-chief.

For an overview of what we’re all about, continue reading below.

Vendor Guide

Looking for the perfect wedding vendors in your area? Our A-List Wedding Vendor Guide is the place to find our preferred vendors, service providers and online merchants.

Vendor Blog

Our Vendor Blog is filled with advice, inspiration and real celebrations from our preferred wedding vendors and our other sponsors.


When you need tips from wedding industry pros, look no further than our Advice. This section is a resource for DIY projects, bridal showers, event coordinating, unique wedding services and answers to common problems brides face during the planning process.


When you browse our Inspiration section, you’ll find creative inspiration shoots from talented wedding vendors, as well as style boards and ideas about some of the best bridal products on the market within a given theme or motif.

Real Couples

Our Real Couples section is home to some of the best, most original wedding photography out there. We choose to feature real weddings of couples who are willing to share a glimpse into the beauty of their special day. We also love featuring engagement shoots, love shoots and more!

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